Policy statement
Last updated: 5 June 2026
This Privacy Policy explains how Alexander Belov trading as Alexander Belov Studio (“Alexander Belov Studio”, “we”, “us” or “our”) collects, uses, stores and protects personal information in connection with our websites, products and services, including time-lapse camera, construction monitoring, live streaming, image processing, video production and related software services.
Alexander Belov Studio is operated by Alexander Belov, a UK sole trader registered with HMRC and trading under the business name Alexander Belov Studio.
For the purposes of UK data protection law, including the UK General Data Protection Regulation (“UK GDPR”) and the Data Protection Act 2018, Alexander Belov is the data controller for personal data processed for our own business purposes.
1. Contact details
If you have any questions about this Privacy Policy or how we handle personal data, you can contact us at:
Alexander Belov trading as Alexander Belov Studio
Trading name: Alexander Belov Studio
Address: 3 Wyllen Close, London, E1 1HQ, United Kingdom
Tel / WhatsApp: +44 (0) 79 4990 2237
Email: Info@timelapse360.co.uk
Websites:
https://timelapse360.co.uk
https://timelapse.center
2. What personal data we collect
We may collect and process the following types of personal data:
Contact and business information
This may include your name, company name, job title, email address, phone number, billing details, project address, delivery address and other information you provide when contacting us, requesting a demo, placing an order or using our services.
Account and service information
This may include login details, service preferences, project information, support requests, communications with us, subscription details, and records of the services we provide to you.
Website and technical information
When you visit our websites, we may collect information such as IP address, browser type, device information, operating system, referral source, pages visited, time spent on pages, interactions with website elements and approximate location data.
Camera, image and footage data
Where our services include camera installation, time-lapse monitoring, live streaming, image capture or video production, we may process photographs, video footage, still images, metadata and related project materials. Depending on the camera location and project setup, this may include images of identifiable individuals, vehicles, site visitors, employees, contractors or members of the public.
Payment and financial information
Where payments are required, we may process billing information, transaction records and payment status. We do not normally store full credit or debit card details ourselves; these are usually processed by secure third-party payment providers.
Marketing and communication preferences
We may collect information about whether you have agreed to receive marketing communications from us, your communication preferences and your responses to our emails or campaigns.
3. How we collect personal data
We may collect personal data when:
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you visit or interact with our websites;
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you complete a contact form or request a demo;
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you communicate with us by email, phone, WhatsApp, messaging service or social media;
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you purchase or use our products or services;
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you create or use an online account or monitoring dashboard;
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you provide project information, technical materials or site access details;
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cameras or monitoring equipment capture images or footage as part of a project;
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you provide feedback, respond to a survey or take part in a promotion;
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our clients, contractors, partners or suppliers provide information to us for a project.
4. Why we use personal data
We use personal data for the following purposes:
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to respond to enquiries and provide quotations;
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to supply, operate and improve our products and services;
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to install, configure, maintain and support camera systems and monitoring services;
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to provide access to software, dashboards, image archives, live streams and project outputs;
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to create time-lapse videos, reports, visual comparisons and related media;
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to manage contracts, orders, payments, invoices and business records;
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to provide customer support and technical assistance;
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to improve website performance, user experience and service quality;
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to send service updates and administrative messages;
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to send marketing communications where permitted by law;
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to protect our legal rights, business interests, intellectual property, systems and users;
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to comply with legal, regulatory, tax, accounting and security obligations.
5. Lawful bases for processing
We process personal data only where we have a lawful basis to do so. Depending on the situation, we may rely on one or more of the following lawful bases:
Contract
We process personal data where this is necessary to provide services to you, respond to your service requests, manage your account, deliver project outputs or take steps before entering into a contract.
Legitimate interests
We may process personal data where it is necessary for our legitimate business interests, provided those interests are not overridden by your rights and freedoms. This may include operating and improving our services, maintaining website security, communicating with business contacts, protecting our rights, analysing website use and managing customer relationships.
Consent
We may rely on consent for certain activities, such as optional marketing communications or non-essential cookies, where consent is required. You can withdraw consent at any time.
Legal obligation
We may process personal data where necessary to comply with legal, tax, accounting, regulatory or law enforcement obligations.
6. Camera footage and monitoring services
Some of our services involve image capture, time-lapse recording, site monitoring, live streaming or visual documentation of construction sites, resorts, public areas or other locations.
Where we provide cameras or monitoring services on behalf of a client, the client may be the data controller for certain camera footage and related personal data, and we may act as a data processor under the client’s instructions. In other situations, we may act as an independent controller, for example where we determine how and why personal data is processed for our own business purposes.
Clients using our camera or monitoring services are responsible for ensuring that cameras are positioned lawfully and appropriately, that individuals are informed where required, and that suitable signage or notices are displayed where necessary.
We aim to minimise unnecessary capture of identifiable individuals and to configure services in a way that is proportionate to the project purpose.
7. Sharing personal data
We may share personal data with trusted third parties where reasonably necessary for the purposes described in this Privacy Policy. These may include:
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hosting, cloud storage and software providers;
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camera, network and technical service providers;
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payment processors and accounting service providers;
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professional advisers, including accountants, lawyers and insurers;
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subcontractors, installers, editors, developers or support providers;
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analytics, email and customer relationship management providers;
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clients, project owners or authorised project stakeholders;
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regulators, public authorities, courts or law enforcement bodies where required by law.
We only share personal data where there is a valid reason to do so and, where required, we use appropriate contractual protections.
8. International transfers
Some of our suppliers, service providers, clients or project partners may be located outside the United Kingdom. Where personal data is transferred outside the UK, we will take steps designed to ensure that appropriate safeguards are in place, such as adequacy regulations, standard contractual clauses or other lawful transfer mechanisms.
9. How long we keep personal data
We keep personal data only for as long as reasonably necessary for the purposes for which it was collected, including to provide services, maintain business records, comply with legal obligations, resolve disputes and protect our rights.
Retention periods may vary depending on the type of information and the nature of the project. For example:
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enquiry and contact records may be kept for as long as needed to manage the relationship and follow up on services;
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accounting and transaction records are usually kept for the period required by tax and accounting law;
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project images, footage and media files may be retained for the duration agreed with the client or for as long as needed to provide the service;
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support and technical records may be kept to maintain service quality and security;
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marketing preferences may be kept until you unsubscribe or ask us to remove them.
When personal data is no longer needed, we will delete it, anonymise it or securely archive it where appropriate.
10. Cookies and website analytics
Our websites may use cookies and similar technologies to operate the sites, improve functionality, analyse website traffic, understand user behaviour and, where applicable, support advertising or remarketing.
Some cookies are essential for the websites to function. Other cookies, such as analytics or advertising cookies, may require your consent depending on applicable law and the specific technologies used.
You can usually control cookies through your browser settings and, where available, through our cookie banner or cookie preferences tool.
11. Marketing communications
We may use your contact details to send information about our products, services, updates and opportunities where permitted by law.
You can opt out of marketing communications at any time by using the unsubscribe link in our emails or by contacting us directly. We may still send you service-related or administrative communications where necessary.
12. Security
We take reasonable technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration or disclosure. These measures may include access controls, password protection, secure hosting, encryption where appropriate, staff or contractor confidentiality obligations, backups and service provider due diligence.
However, no system or internet transmission can be guaranteed to be completely secure.
13. Your rights
Depending on the circumstances and applicable law, you may have the right to:
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request access to the personal data we hold about you;
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ask us to correct inaccurate or incomplete data;
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ask us to delete your personal data;
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ask us to restrict how we use your data;
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object to certain types of processing;
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request transfer of your data to another provider;
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withdraw consent where we rely on consent;
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complain to a data protection authority.
To exercise your rights, please contact us using the details above. We may need to verify your identity before responding.
14. Complaints
If you are unhappy with how we handle your personal data, please contact us first so we can try to resolve the issue.
You also have the right to complain to the UK Information Commissioner’s Office, the UK supervisory authority for data protection matters.
ICO website: https://ico.org.uk
ICO helpline: 0303 123 1113
15. Third-party websites and services
Our websites, emails or services may contain links to third-party websites, platforms or services. We are not responsible for the privacy practices, security or content of those third parties. You should review their privacy notices before providing personal data to them.
16. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, services, legal obligations or data protection practices.
Any updated version will be posted on our websites. The “Last updated” date at the top of this Policy will show when it was last revised.
17. Previous business name
This Privacy Policy replaces previous references to MAJOR CONSTELLATION in relation to the operation of this business. The current business is operated by Alexander Belov, a UK sole trader trading as Alexander Belov Studio.